Contributed

7 Crucial Skills Every Non-Technical Founder Needs to Manage a Startup Successfully

Building your startup might feel like you don’t have the technical skills to get it off the ground. However, as any experienced entrepreneur will tell you, these skills are secondary in importance to your ability to manage the business itself effectively – and that requires its own set of crucial skills to get right. This…

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How to Use an Employee Scheduling Software to Improve Your Business Efficiency

Source Once your business has employees you need to think about scheduling. It’s not as easy as Tom, Dick, and Harry Monday to Friday 9 to 5. You now need Mary, Jane, and Barbara too.  Tom is unavailable Wednesdays, Barbara can do mornings only, and you have your newly launched 24/7 customer support to schedule….

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Why Video Content Management is Essential to Your Marketing Strategy

Source  Many people now consider content marketing as a crucial tactic for gaining, retaining, and growing an audience. However, video in particular is making significant strides. 83% of 300 marketers who participated in a survey believe that currently, video content is more crucial than ever, and utilizing it in business models is a unique method…

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Guidelines For Hiring the Best Software Developers

Whatever industrial sector your startup works in, there’s a good likelihood that technology has to be integrated firmly in your fundamental business strategy. This raises the difficulty of finding the top software engineers for a business given that many are bootstrapped and some are sponsored. All companies are now fundamentally tech companies, and employing software…

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9 Techniques for Improving Digital Marketing Presentations

Source    What’s that one common trait you would find in almost all successful marketers?  All of them possess exceptional presentation skills.  It’s not easy to expose yourself to communicate more and present your thoughts and ideas in a room full of people.  However, like it or not, presentations are an integral part of marketing. …

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Business Owners: Key Steps to Limit Liability and Reduce Risk

Source   Reducing risk and liability is an essential factor that we all need to consider when owning a business. After all, nobody is excited to face a lawsuit, but everyone is eager to run a business and lower its risk.  In order to reduce liability risks, you need to behave lawfully and show responsibility…

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6 Ways To Upgrade the Efficiency of Your Business Finance Department

One thing that all businesses are looking to achieve is high levels of efficiency. It does not matter what sort of company you run, you need to make sure that you’re working smarter, not harder, as the saying goes! Image source   One area whereby efficiency is key is your finance department. If you think…

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How To Make Your Business Better

In 2022, there is no end to the number of small businesses and start-ups out there. Everything from flower shops to delis, online newspapers to print books, manufacturers of renewable car parts and entirely digital coding hubs – they all now exist and can be found at the press of a button on any search…

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The Consumer Psychology Behind Content Marketing

source Part I: The Dance The ritualized courtship dance between hungry consumers and the marketers vying for their attention has increased in complexity and scope during the information age. Digital marketing, a nascent craft in the 1990s, is now the primary marketing channel for most businesses with an online presence. Early digital marketing campaigns had…

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How To Promote Your eCommerce Brand On TikTok

Source   If you own an eCommerce business, there’s no better time to promote your brand than now.  TikTok, one of the most popular social media apps on the market, might be just the platform to turn you into an online sensation.  TikTok has taken the world by storm with its compelling video-sharing features.  Not only…

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Top Recruitment Techniques To Increase Employee Retention

Photo by Christina @ wocintechchat.com on Unsplash Imagine this: you find the best candidate for a job opening in your business. Everything is going perfectly well until they quit. You may not see anything wrong until it becomes frequent. The inability of an organization to retain its staff shows poor employee retention — the ability…

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Financial Aspects of a Business Coaching Career

People and companies are ranged into different segments when it comes to capital and money. Many companies fall on the verge of bankruptcy and have no clue what the reason is behind such a downturn in the company. They will eventually seek assistance and It is unsurprising to encounter in wealthy countries specializations that take…

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