Contributed

Great Quality Content Marketing for Plastic Surgeons

image source Plastic surgeons enjoy a mix of fame and infamy in popular media. On the one hand, their services are seen as a status symbol because cosmetic procedures are expensive. On the other, people seek these same services for different and often personal reasons. Regardless of the reasons, patients are always searching for the…

Read More ›

5 Ways to Be a More Assertive First-Time Manager

Source When you first become a manager, it can be overwhelming at times. You’re likely to have questions such as… “Will I be good enough?” “Are people going to listen to me?” “How can I be more assertive?” If this sounds like you, then don’t worry. These thoughts are completely normal when somebody starts working…

Read More ›

Product Sourcing in 2021 – The Complete Guide for Amazon

image source The decision to start a business on Amazon is not a difficult one.  The difficult part is finding what products offer the best profit margin for you.  This starts with product sourcing, a professional company like Sourcing Nova and follows a very simple flow chart: Research > Amazon tools > Product sourcing >…

Read More ›

7 Crucial Skills Every Non-Technical Founder Needs to Manage a Startup Successfully

Building your startup might feel like you don’t have the technical skills to get it off the ground. However, as any experienced entrepreneur will tell you, these skills are secondary in importance to your ability to manage the business itself effectively – and that requires its own set of crucial skills to get right. This…

Read More ›

How to Use an Employee Scheduling Software to Improve Your Business Efficiency

Source Once your business has employees you need to think about scheduling. It’s not as easy as Tom, Dick, and Harry Monday to Friday 9 to 5. You now need Mary, Jane, and Barbara too.  Tom is unavailable Wednesdays, Barbara can do mornings only, and you have your newly launched 24/7 customer support to schedule….

Read More ›

Why Video Content Management is Essential to Your Marketing Strategy

Source  Many people now consider content marketing as a crucial tactic for gaining, retaining, and growing an audience. However, video in particular is making significant strides. 83% of 300 marketers who participated in a survey believe that currently, video content is more crucial than ever, and utilizing it in business models is a unique method…

Read More ›

Guidelines For Hiring the Best Software Developers

Whatever industrial sector your startup works in, there’s a good likelihood that technology has to be integrated firmly in your fundamental business strategy. This raises the difficulty of finding the top software engineers for a business given that many are bootstrapped and some are sponsored. All companies are now fundamentally tech companies, and employing software…

Read More ›

9 Techniques for Improving Digital Marketing Presentations

Source    What’s that one common trait you would find in almost all successful marketers?  All of them possess exceptional presentation skills.  It’s not easy to expose yourself to communicate more and present your thoughts and ideas in a room full of people.  However, like it or not, presentations are an integral part of marketing. …

Read More ›

Business Owners: Key Steps to Limit Liability and Reduce Risk

Source   Reducing risk and liability is an essential factor that we all need to consider when owning a business. After all, nobody is excited to face a lawsuit, but everyone is eager to run a business and lower its risk.  In order to reduce liability risks, you need to behave lawfully and show responsibility…

Read More ›

6 Ways To Upgrade the Efficiency of Your Business Finance Department

One thing that all businesses are looking to achieve is high levels of efficiency. It does not matter what sort of company you run, you need to make sure that you’re working smarter, not harder, as the saying goes! Image source   One area whereby efficiency is key is your finance department. If you think…

Read More ›

How To Make Your Business Better

In 2022, there is no end to the number of small businesses and start-ups out there. Everything from flower shops to delis, online newspapers to print books, manufacturers of renewable car parts and entirely digital coding hubs – they all now exist and can be found at the press of a button on any search…

Read More ›

The Consumer Psychology Behind Content Marketing

source Part I: The Dance The ritualized courtship dance between hungry consumers and the marketers vying for their attention has increased in complexity and scope during the information age. Digital marketing, a nascent craft in the 1990s, is now the primary marketing channel for most businesses with an online presence. Early digital marketing campaigns had…

Read More ›