Stop Distracting Me!
Do you think email, Twitter, and Facebook are workplace annoyances? When it comes to blocking innovation, they’re not nearly as destructive as your own internal distractions.
Holly Green
Tweet Leads to an Electric Experience
Still think Twitter is a silly fad? A month ago, I posted a blog that included a negative comment about the new Chevy Volt and our cash-strapped government’s plan to support the vehicle through incentives and outright purchases. The very next day, the Volt product manager tweeted me to ask if I would give him…
Are You Shifting Into High Gear with Social Media?
Not only is our world moving faster and faster these days, it is also becoming more connected than ever. And it looks like the corporate world has finally gotten the message. For the past few years, I have been talking to clients and keynote audiences about the importance of embracing social media as an additional…
What the World Cup Is Telling Us
Have you been watching the World Cup? I am a huge soccer fan and really enjoy the World Cup because it’s such a fascinating international spectacle. Plus, it never fails to serve up some interesting lessons that have real application in the business world. For example: Life isn’t always fair. The U.S. team was victimized…
The New Inside Track to Connecting with Customers
It’s no secret that more and more companies are using Twitter and other social media to connect with their customer base. But just who are they Tweeting and what kinds of results are they getting? Socialmediatoday recently published a fascinating survey report entitled “The Coming Change in Social Media Business Applications: Separating the Biz from…
Social Media: The New Competitive Advantage
To Twitter or not to Twitter, that is the question. Obviously, Shakespeare didn’t write it quite like that. But if he lived in today’s world, he might have. And more important, if he ran a business or had P&L responsibility for a product line, the answer to his question would be an unqualified yes! Most…
