social media

10 Lessons Learned from 2009

Wow, what a year! 2009 has come and gone, and many of us are taking a huge sigh of relief. Going through one of the worst recessions in U.S. history will certainly take the wind out of your sails. But we appear to have weathered the worst of the storm. And while the economy might…

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The New Inside Track to Connecting with Customers

It’s no secret that more and more companies are using Twitter and other social media to connect with their customer base. But just who are they Tweeting and what kinds of results are they getting? Socialmediatoday recently published a fascinating survey report entitled “The Coming Change in Social Media Business Applications: Separating the Biz from…

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Social Media: The New Competitive Advantage

To Twitter or not to Twitter, that is the question. Obviously, Shakespeare didn’t write it quite like that. But if he lived in today’s world, he might have. And more important, if he ran a business or had P&L responsibility for a product line, the answer to his question would be an unqualified yes! Most…

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