Holly Green
Every CEO or business owner knows the importance of attracting new customers. That’s why most companies spend a significant part of their budgets on marketing and advertising to develop customer engagement among repeat and new customers. But a recent Gallup survey suggests that developing customer engagement – which the company describes as “a customer’s…
June has arrived, and you know what that means – for most of you it’s time for mid-year employee performance reviews. I can hear the pushback already. Who has time for mid-year reviews?! My employees know what to do; they should just focus on doing it! The better question is, who doesn’t have time for…
Dr. Seuss has always been one of my favorite authors, especially his book Oh, The Thinks You Can Think. As a child I loved his clever rhymes, wild imagination, and endless array of made-up creatures. As an adult, I love his playfulness with the English language and how he really gets what a marvelous instrument…
What is strategy? A simple question, but the answer may be more complex than you think. The dictionary defines strategy as “a plan, method, or series of maneuvers or stratagems for obtaining a specific goal or result.” Hard to argue with that. But while the basic definition may not have changed, how we go about…
If think you’re doing a pretty good job adjusting to today’s light-speed rate of change, take a deep breath, because in the words of Bachman Turner Overdrive, b-b-b-baby you ain’t seen nothing yet! Ever heard of a company called Planetary Resources? Its long-term vision involves landing robots on asteroids and planets to mine them for…
