Holly Green
A major part of personal and professional success alike is being able to plan effectively for the future, and adjust those plans as appropriate in light of the feedback you receive. Of course, effective future planning is a delicate art in and of itself, and it’s not necessarily possible to sit down with pen and…
To someone with a full time job and a reliable salary, the life of a freelancer must seem truly blessed. They see only the perks, while scarcely anticipating the many perils and pitfalls that come with working for yourself on your own terms. They may assume that you are free to sleep in for as…
Your ideas, your insights and your inspiration are what make your business what it is… but make no mistake. Your employees are a huge part of what makes your business great. After all, they’re the ones embodying the values and ideals upon which your brand was built. It’s their hard work, effort and determination that…
In a time of great cultural division and societal challenge, it can often seem more difficult to run a business than ever. We would not blame you for that kind of thinking. After all, how often do businesses have to deal with the scope of a global pandemic, either letting go or letting most of…
We start our businesses for different reasons. Every company’s founder has their own story behind them and a tale to tell about why they started up the business that they now run for a living. For some, a break from the humdrum routine of the nine to five lifestyle was what started things off. People…
As you grow older, it’s very easy to feel like there are not enough hours in the day. In fact, it’s enough to make you crave the days when you had nothing but time. Anyway, as the days pass by and the work piles up, you need to look for ways to be more productive…
Communicating is so important in business, and if your customers cannot reach you easily, it has a big impact on their experience with your company. You need open lines of communication from the outset, so they can ask any questions that they may have about your products, and after they have made a purchase, you…
If you want to progress in your career, building positive relationships should be a priority. Being able to communicate effectively and confidently will make you better at your job, particularly when you regularly deal with customers, partners, or stakeholders. If you establish close friendships in the office, you will be happier and more engaged with…
Not business can appeal to all audience groups. It’s in the nature of businesses to segment the market to conquer it. However, there is a thin line between not appealing to a specific audience group because of diverging interests or needs, and excluding an audience group that would benefit from your products or services. The…
With the pandemic loosening its grip on the globe, many people are now able to get back to work in an attempt to rebuild the economy. Whether you run a business or are simply an employee, you must take steps to protect both your own health and the wellbeing of those around you. Luckily, there…
If you want your business to be successful online, then you need to make sure that you do more than just the bare minimum. It’s no longer enough for you to simply try and close the sale. You need to make your customers fall in love with your company because if you don’t then you…
We’re currently living in very uncertain times what with the COVID-19 pandemic throwing life as we know it up in the air and leaving us unable to predict what will happen with the economy, so you could be forgiven for thinking that now is not the time to start building a business. That, however, might…
